When I explained that the beans are grown organically in the shade of forest canopies by small family farmers throughout South and Central America, he was sold.
What does Fair Trade mean?
By purchasing Fair Trade beans you are supporting small, independent family farmers around the world. You can buy confidently, knowing that these farmers are being fairly compensated for their harvest and that your money is being reinvested into their communities.
Why Shade Grown?
The purest level of shade growing is categorized as "rustic" meaning that the coffee plants are grown under a natural canopy of an existing forest. Typically employed by small independent farmers, rustic shade growth methods coincide with natural vegetation instead of interfering with it, preserving and encouraging the plantation's natural biodiversity. Rustic plantations grow a wide variety of trees, typically averaging 25 species, and boast shade cover of 70-100%.
Shade growth makes it easier to farm the plants organically as it reduces the growth of weeds, encourages cross-pollination and protects from forms of infection.
Bottom line- shade growing promotes biodiversity, preserves the natural
ecosystem, produces healthier plants and, because the beans are allowed to
mature slowly, result in an overall better tasting cup of coffee.
Why Higher Ground?
Investing in quality coffee from Higher Ground roasters means investing in a socially responsible company. Your dollars will not only be reinvested in the communities that produced the coffee, but also communities and local causes around the US. Higher Ground offers many roasts that support certain charities and organizations such as The Mercy Corps Blend or The Appalachian Trail Blend. Higher Ground is also a member of 1% for the Planet, meaning that they have committed to give back at least 1% of their annual sales to environmental charities. They also use 100% recycled materials and biodegradable corn husk plastics wherever possible and donate their waste as compost to local farmers.
Win Higher Ground Coffee!
When The Spotted Apple Store launches in a few months you will be able to purchase Higher Ground Coffee from us on line. Until then you can purchase it directly from them by visiting http://www.highergroundroasters.com/.
But today you have the chance to win a bag!
Two readers will win a 12 oz. bag of Higher Ground's whole bean Mercy Corps Blend. This exotic dark roast is a blend of the best beans South and Central America have to offer resulting in a "bold and nutty, full bodied [taste] with a sweet finish." Our lucky winners will enjoy their morning cup of joe knowing that $0.62 of every bag goes directly to support the Mercy Corps' efforts to alleviate poverty and suffering in more than 30 countries around the world.
How to Enter:
* To enter simply leave a comment on this post telling how you would enjoy your cup of coffee. Please include your email address.
* For an additional entry, become a follower on my blog. Be sure to leave a second comment telling me that you did and include your email address again.
* Get another entry by telling someone about this giveaway! Whether you call your sister or blog about it- be sure to leave me another comment telling me and include your email address yet again. :)
***This giveaway is open to continental US residents only and ends on September 25th at 11:59 PM CST. Please be sure to check out my Giveaway Pledge under the Giveaway tab.
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